You
really thought I was going to share a trick with you? Well, you’re right if you
thought so. Only, the trick isn’t a trick but an often ignored common sense funda that people get wrong. And the ‘trick’
is, READ THE RULES CAREFULLY!
That’s
right, I say read the rules carefully because I know from facts that people almost
always don’t end up doing so. The rules of every social media contest are very
well defined in terms of what is required and also what are the parameters on
which the winners will be announced.
For
example, if the contest asks consumers to tell why they are excited about a
particular product, most answers would be in the league of – ‘xyz product is so awesome!’ or ‘I could do anything for xyz product’.
However, the basis of judgment for the contest organizers is the ‘why’ part
that goes ignored.
Hope
more people keep this in mind while entering contests in the future.
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