Creative Experimentation to Define Social Media Campaigns In 2014

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Creative Experimentation to Define Social Media Campaigns In 2014

I was recently a part of two very interesting events. One was an ‘All you can eat’ competition by Pizza Hut and the other a Tweasure Hunt o...

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A ready-reckoner for CXOs to engage on social media

karanbhujbal

A ready-reckoner for CXOs to engage on social media

CXOs very clearly need to leverage the social media opportunity. Listed below is a ready-reckoner for them to engage on this medium. (1...

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Axis Mobile Banking app 2.0 to reach out to 15lakh customers

karanbhujbal

Axis Mobile Banking app 2.0 to reach out to 15lakh customers

With an aim to reach out to 15 lakh customers, Axis bank has launched a Mobile Banking App 2.0 for its retail resident Indian customers. ...

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Why IndiGo changed the uniform of their airhostesses?

karanbhujbal

Why IndiGo changed the uniform of their airhostesses?

In picture: Aditya Ghosh, President, IndiGo, while speaking at SABRE India We’re living at time when the Indian economic condition is n...

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The C-Suite Guide to Social Media Adoption

karanbhujbal

The C-Suite Guide to Social Media Adoption

In a world that is fast transforming into a web of hyper connectivity, CXOs are leveraging the perks of an expanding social media universe,...

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And we win a Gold Stevie!

karanbhujbal

And we win a Gold Stevie!

This year has been very fruitful, in terms of the awards we’ve won for our work done last year. I had already written about my team at @20...

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Why are infographics a must have in your brands’ content repository?

karanbhujbal

Why are infographics a must have in your brands’ content repository?

Are communication pros going gaga over infographics or what! They’re seen in newspapers and magazines. Several retail outlets are using the...

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